Looking For a Web Developer – Look Online Or Look Locally?

Often the first decision a business makes about graphic and website design projects, is where to have the work done. Is it a good idea to find a local provider, or is it better to look for someone online?

The advantage of finding someone online is that if you look long enough, you are almost certain to find a price that is much less than you can find locally. This is principally true for website and graphic design work, as the worldwide pool of providers is very. A business in India, for example, will always have lower costs than a business in Hawaii. The costs of sourcing projects online to providers in distant locations may seem clear: you can always find a better price.

The risk, however, is that the overall project costs will be much higher in the end. Consider:

1. Do you really trust the online/remote business? If they are located in distant country, for example, what assurance do you have that they will complete your project. Will they protect your company’s confidential data? These businesses do not operate under U.S. laws, and as such, you will have no legal jurisdiction to file a claim.

2. What level of communication will you have? Can you call and speak to someone in English? What about time zones? Does the designer understand English well or will you always have to work through a project manager? Do you have to communicate only by email? Do you want to describe everything in written English?

3. What are the total costs? Some businesses give a very low price for a website and then charge very high rates for modifications and hosting?

4. Does the person doing your work have adequate skills to complete the project? A nice, shiny website might be a template the designer bought and installed. In other words, the person you are hiring might have a very low skill level and will not be able to complete a project to your specifications.

5. Does your low-cost provider rely on clip art and templates and? If you’re OK with a website with no original graphics or design, a template may be a cheap way to get something online.

6. What happens after the project is finished? Will the designer make revisions for you at an affordable cost? Will they provide any after-service support?

The decision to hire a web developer is one that should not be based solely on price. A web design project will take tens of hours of time for the developer and the buyer, so it’s important to make sure you have a web designer that is a good fit.

Web Development For the Future

The internet has obviously changed the world we live in today. Information is being exchanged back and forth around the world instantaneously. This has afforded our society the benefit of getting a message out to a large number of people at a relatively low cost. This includes local business. The ways of putting your name in the phone book and sending out mailers is becoming the ways of the past as more time passes by. More and more people are finding what they need on the internet, whether it be a product or a service.

For whatever reason, it seems that small business has lagged behind the rest of business as far as taking advantage of the benefits that the internet and technology have to offer. However, many small businesses have realized the power of the internet and more and more businesses have built beautiful websites for their companies because of the knowledge. Others see the internet as a potential avenue for business, but don’t put much into their site, thinking that the minimalist approach will get them by just fine and that the need to hire a web developer is just an unneeded expense.

The fact is, a small business website has become the new store front from many business industries. Before someone decides to purchase a product or service, it is that much more likely that they have searched that business out beforehand on the internet to see what they are all about. If you are trying to sell a product or service, would you want a generic, boring, home made looking site to represent the great products/services you offer?

It is more important than ever to maintain a professional, high quality image online. It is strongly recommended that you hire a web developer who has the experience to develop a site that will represent the great company you have put so much time in. Don’t just do the minimum and build a site with contact info and a few paragraphs, let a professional do it for you the right way.

Indications That Your Web Developer Is Not a Genuine Online Marketer

Marketing online is not as easy task as it may seem. Many claim to have full knowledge of online marketing, but they don’t. There are various indications that will signal to you that your web developer is not an online marketer, but a fraud.

You should be aware of this so as to choose your web developer wisely. There are genuine firms that do a marvelous work when it comes to online marketing of your site at a fair price. However, others just want to swindle your money so they will do a quick and reckless job. This will tarnish your website’s credibility and lead to the demise of your business. Therefore, you will use even more money to get a better web developer to clean up the mess made and make your site much better.

To help you be on the lookout for such firms and fraudsters, go through the following warnings.

  1. Not once will they enquire about your business’ performance and goals that will lead to its success.
  2. Even if you outline your objectives and performance to them, they will never raise any question about them or advise on the best methods to improve them.
  3. Suppose you are not in a position to clearly state your business’ objectives, they will not give you any suggestions that will guide your decision-making. For instance, they do not know how to advise on making a reasonable budget or avoid wrong usage of money.
  4. Suppose you have a constant budget on how to use money on your site, they are unable to advice on the correct implementation of your budget or changes that you should make.
  5. They are not keen on understanding how your business operates, its target market or close competition so as to come up with effective methods to lure new customers to your online business.
  6. They are not interested in finding out your current marketing ideas so as to capitalize from them, come up with better ways to expand your business and acquire more customers.
  7. They will not discuss the issue of having your site mobile-enabled. When your site is mobile-enabled, you will lure more clients.
  8. They are not aware of the ‘call to action’ and its relevance to your site.
  9. They do not have any knowledge about SEO (search engine optimization) and do not point out that they will submit your website to the top search engines.
  10. They will insist on creating a micro-site.
  11. They are reluctant on showing their portfolio which is evidence of their previous works and successes.