The Six Factors That Make a Great Web Development Agency

Many conventional promotion or advertising organizations have grown to the digital space, and a huge number of new website marketing firms have sprung up. Be it a website or your content and social media marketing needs, you always need to look for some attributes to identify a good marketing agency.

There are several attributes that determine a great digital marketing company and these include:

Ethics:
Apart from the fact that you need not employ a company that is dishonest, it is vital with any online marketing that it follows the guidelines of Google. All these are constructed around honesty and transparency. In the field of search engine marketing, honest techniques are known as ‘white-hat’ and the other types of techniques are called ‘black-hat’. If in any case the service you deal with discusses about beating Google, or using tricks, or ensuring number one rankings then it is likely that they are using totally ethical methods and tools.

Flexibility:
In order to satisfy the requirements of clients, the web development company needs to be flexible. As one size does not fit all, the needs and the requirements can vary from client to client and so, the team has to be flexible and work as per the client’s requirements.

Results:
One of the benefits of on-line marketing is the availability of transparency and tracking. When compared with traditional media including print and radio, it is generally a lot easier to track the results. The web designing company should clearly outline what measures have been in place and should report to the customers on a timely basis.

Communicating:
It is common for sales individuals to provide great communication and service in the initial stages. Once the deal is done, the services dry up. Some of the web designing firms communicate only via email. The best practice is to have a dedicated team to handle the communication for exactly understanding what the customer needs. It also keeps service levels high throughout the relationship. Some desire regular written updates, while others just need an overall chat on the phone now and then, and some customers need to know every detail whenever they have a question. So, a web designing company acts as per the needs of their customers.

Understanding:
Experience is essential in almost any sector and comes from time spent on jobs and time spent on fixing problems. With experience comes the understanding of the project. A skilled and experienced team always strives to complete the task on time, which in turn pleases the customer.

Passion:
A passionate team of designers is what you require for your dream project. Be it a simple website or a complicated e-commerce store, the outcome provided by experts who are passionate about the work varies.

This really is not a definitive list and people may have different views on the importance of the various variables listed above. However if you are able to find a digital marketing company that displays these characteristics then you are certainly on the way towards picking a good partner to work with.

Learn 4 Ways to Impress Your Boss and Team With Your Web Development Skills

Firstly let me just say that contrary to the title I would always advocate not actually ‘trying’ to impress anyone. You should only ever do things for the right reason. However that said in my experience if you put the hard work in stick to your principles and work with everyone as you expect them to work with you, 90% of the time you will invariably impress people. Here’s my top 4 tips to set yourself apart from the crowd.

1) Don’t ‘moan’ about the code base

We have all been there, you are put on a project with ‘old messy’ a business critical application that is terrible in form but a mainstay nonetheless, seems like it just needs to be re-written? In my experience just haphazardly whinging about it doesn’t go anywhere, instead become an expert with it this will immediately make it more bearable, spend time with it, get to know it, write tools to help you inspect it. Bring it up at the right time sometimes (team meetings) but be judicious about complaining about it. You will become the go to point for that code and will be seen to be a ‘useful’ resource rather than a hindrance.

2) Express curiosity before shouting about your mastery

The most common downfall I see with developers is their desire to prove to people how much they know. Whilst the more each member on a team knows the better, this virtue can be rapidly unravelled by a developer who wants to blow their trumpet about how expert they are about a particular subject. In short this behaviour just seeks to irritate people. Instead find an inner peace and learn everything you can. Avoid advertising what you know or trying to prove it. If you do really know your onions let people discover this for themselves it will be more fun and people will respect you for it more.

3) Learn to prioritise and focus your web development tasks

Can’t stress this point enough. Find out what you have to do and put it in one single list that you can work in ORDER. If people come to you with things they want done then remember you ultimately need to be able to make decisions on the order that you work on something in a given timeframe. If you’re not allowed to then make sure you stand your ground you may need to politely explain if someone is trying to hijack your ‘flow’ as they could be micromanaging you. After you have set your priorities make sure you work on one task until completion, if you need switch your email off and set your mobile phone to ‘answerphone’. If people disturb you just let them know you will get back to them ASAP about it. If someone of authority does force you to stop what you are doing to work on something as a priority then politely explain that you are working on something but that you will do this seeing as they have expressed how important it is. Prioritising and focussing will ultimately lead to a greater amount of work achieved and you will be respected for the speed at which you work.

4) Get good on Saturday mornings and learn more programming skills

Sometimes learning during your working day can be difficult because you have to ‘deliver’ right? Fine, so think of Saturday mornings like this. A time when you no-one can tell you how or what to work on. I recommend looking into one subject that has been niggling you most recently and studying it in depth. Take a clean project in visual studio, get the MSDN site open on the relevant page and start coding something and investigating how it works. I call this ‘career investment’. The results won’t be immediate but over time as you do this every weekend you will become very proficient in areas that other people aren’t. The law of averages dictate that what you have learned will be useful on your project and people will respect you for your deep knowledge when this becomes apparent!

Tips for Web Development

If you are a web developer, then you need to be careful about your website. Of course, you are a developer; you know all the tics and tact to follow. But, somehow, some general mistakes are made by many developers. There are some tips, to guide you:

Focus on key elements

It always happens that everything seems important, most of the people can’t find out what is important and what is not. This creates a big mess because everything seems essential. To make it clear, you need to prioritize what is important or not. If you wanted to make your website simpler then you need to focus and identify the key factors, and that leads to focus only on the essential elements.

Get the content on above fold

You can do something simple and short by applying a short header height if you have a logo and navigation menu on the top of your website. It will be simple for the people to navigate the site.

Make a simple website

Your website should be simple so that people can enjoy to browsing your website, your website must have an impressive presentation with simple browsing and rich features that make the visitor enjoyable.

Make sure your social profiles are complete and up to date

You should use Google to let your business and your name search, search on the first two pages to see the social network rank. Jot them down, then visit the each profile and make your profile update, and check all the information is filled correctly. This needs to update your website information if you added something new, such as blogs.

Optimize Load Time of website

You have to make sure that your website’s load time is low for the better performance. You must be careful about the graphics size, flash, scripts, HTML & script code.

Make your site responsive

From the past few years use of tablets, smartphones have drastically increased. Everyone is looking for a website which is at the tap of a finger. People wanted to reach a site which is available on the handheld devices, like tablets and smartphones, so you need a responsive website to reach the people and get the traffic as much as you can with a simplified and attractive website.

Find a Fast Servers Web Hosting Company

There are so many web host companies, who speak with a sugar tinge to offer their services a huge storage, but you need to trust a company with a fast server speed, then you it may provide you satisfaction.